Drive one-to-one marketing campaigns with the ultimate in customer modeling technology! With Optimove, marketers and retention experts maximize the impact of every marketing campaign, by systematically achieving the best match between each campaign and every customer. By accurately predicting what each customer will do in response to the various marketing actions available, the software recommends those actions which will be most effective, at every stage of the customer lifecycle.
The Web-based Optimove software is used to schedule, execute, analyze and optimize every customer marketing campaign. The product’s combination of predictive customer modeling technology with a closed-loop execution and analysis platform enables online companies convert more free users to paying customers, increase customer spend, reduce churn and win back “lost” customers.