Silverpop - APD
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Delivering digital growth

APD is a 360-degree digital services firm that grows our clients’ businesses with a focus on maximising their customer value.

In 2015, five leading digital pioneers – Next Digital, dgm, Empowered Communications, Jericho and @ccomplice – came together.  We boast strong heritage, having been in the industry since its infancy – the average of 13 years, the oldest 19 years. We’ve been leaders in our fields – from web development, customer acquisition and email communications to design and strategy.

Now, with 400 digital experts in 9 offices across the region, we provide the strategy and expertise to establish, acquire, convert, engage and retain customers, including making the most of your IBM Marketing Cloud and Silverpop investment.

Our services – from strategy to implementation – can streamline all of your customer experience needs, leveraging the power of Silverpop to better engage your customers.  Harnessing your data for more effective communications in real time, insights ensure conversations with customers occur how, when and from whichever device they prefer.

Our capabilities extend across verticals and channels, we currently service 1,000-plus clients, including Bayer, Cisco, Dell, eBay, Ecco, Expedia, Fonterra, Ford, GrabTaxi, GSK, Lend Lease, Lenovo, Maxis, Nestlé, Panasonic and tumblr.

To find out how APD can help you optimise your Silverpop project for success please contact your local office:

Located in:


Hong Kong

Kuala Lumpur








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