IBM | Silverpop | 10 Tips for Digital Marketing Success in 2016
It appears you are using an older version of your browser. This site was developed to be progressive and future-compatible. Please take a minute to upgrade your browser for an optimal experience.
Skip to content


10 Tips for Digital Marketing Success in 2016

  1. 1
  2. 2
  3. 3
  4. 4
  5. 5

As the calendar flips to 2016, new tactics and technologies are opening up tantalizing possibilities for how marketers might improve the customer experience. Looking to stay ahead of the curve and gain new ideas for building unbreakable bonds with customers and prospects? Check out these 10 tips, culled from a cross-section of the most important topics impacting marketing today, to help you increase your chances for digital marketing success in 2016. Topics include:

  • Building out buyer personas and customer journey maps
  • Doubling down on mobile app engagement and video marketing
  • Improving your data collection and marketing content
  • Employing cross-channel list growth and personalization tactics

To give you the best experience, this website uses cookies.

Continuing to use this website means that you consent to our using cookies. You can change your cookie settings in your browser at any time.
Find out more here or by clicking the Cookie Policy link at the bottom of this page.