5 Tips for "White Space" Emails That Educate, Entertain and Engage
It appears you are using an older version of your browser. This site was developed to be progressive and future-compatible. Please take a minute to upgrade your browser for an optimal experience.
Skip to content

Tip Sheets

5 Tips for "White Space" Emails That Educate, Entertain and Engage

Download
  1. 1
  2. 2
  3. 3
  4. 4
  5. 5

Many companies struggle to stand out in the inbox, sending messages that say little more than “buy-buy-buy.” Learn how you can cut through the clutter by using “white space” emails to break up your stream of promotional messages, deepen your bond with customers and ultimately drive more revenue. Ideas include:

  • Emails that show customers how to use your products more effectively
  • Seasonal copy that speaks to your customers' time-sensitive needs
  • Buying tips that increase customer satisfaction and reduce returns
  • Photos, reviews, social posts and other content generated by customers
Close

To give you the best experience, this website uses cookies.

Continuing to use this website means that you consent to our using cookies. You can change your cookie settings in your browser at any time.
Find out more here or by clicking the Cookie Policy link at the bottom of this page.