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Frost & Sullivan: Global Marketing Automation Software Market

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Thinking of investing in marketing automation software, but not sure how to proceed? Between the cutting-edge technology and plethora of choices, it can be overwhelming. This Frost & Sullivan report covers the benefits of marketing automation, who the key players are, and how you can chose the solution that’s best for you. You’ll learn about:


  • The typical marketing automation workflow
  • Key benefits of marketing automation
  • End user observations and case studies
  • Things to consider before purchasing a solution

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