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Marketing Automation: Delivering a Better Buyer Experience by Aligning Marketing with, well ... Marketing!
February 15, 2012
Silverpop Product Demonstration
February 9, 2012
Silverpop Product Demonstration
February 7, 2012
Shazam's Killer "Revenue App": Combining User Behavior and Email Marketing
January 19, 2012
Jeff Roberto, Director, Consumer Marketing, Shazam Entertainment
Omer Artun, Founder and CEO, Agilone, Inc.
Loren McDonald, VP Industry Relations, Silverpop
Inactive Email Subscribers: Tips for Taming the Beast
December 15, 2011
Carey Marston, Email Marketing Manager, SmartPak
Loren McDonald, VP Industry Relations, Silverpop
Are You Absolutely Sure You're Doing Enough with Social?
November 16, 2011
Lori Wizdo, Forrester Research
7 Trends to Watch in 2012 - and Key Tactics You'll Need to Address Them
October 26, 2011
Silverpop Marketing Automation Webinar
September 22, 2011
View from the Inbox: Email Marketing Practices for North America's Largest Retailers
June 28, 2011
Loren McDonald, VP Industry Relations, Silverpop
Email Strategies in a World Gone Mocial
May 24, 2011
Loren McDonald, VP Industry Relations, Silverpop
Key Techniques for Maximizing Results from Email-Based Coupons
April 21, 2011
Johnathan Treiber, Co-Founder & CEO, RevTrax
Loren McDonald, VP Industry Relations, Silverpop
How to Develop a World-Class Preference Center
March 24, 2011
Stephen Guerra, Manager - Strategy Consulting, Silverpop
Loren McDonald, VP Industry Relations, Silverpop
Why Canada's New Anti-Spam Law Matters to All Email Marketers
February 23, 2011
Michael Fekete, Osler, Hoskin & Harcourt LLP
Loren McDonald, VP Industry Relations, Silverpop
Email Marketing Trends You Can't Ignore in 2011
January 20, 2011
Loren McDonald, VP of Industry Relations, Silverpop
"Oops": 13 Tips for Dealing with the Inevitable Email Marketing Mistake
December 16, 2010
Loren McDonald, VP of Industry Relations, Silverpop
7 Tips to Design Buildable and Beautiful Emails
November 18, 2010
Brian Brown, Director of Experience Design, ideapark
Dan Fellar, Senior Technical Designer, ideapark
20 Emails That Got It Right
October 28, 2010
Loren McDonald, VP Industry Relations, Silverpop
Naughty or Nice? 10 Keys to Holiday Email Marketing Success
September 23, 2010
Stephen Guerra, Principal Consultant, Silverpop
Loren McDonald, VP Industry Relations, Silverpop
Optimizing Email for the Small Screen
August 19, 2010
Len Shneyder, Sr. Product Marketing Manager, Silverpop
Email Deliverability in Your B2B Marketing Campaigns
July 29, 2010
Adam Needles, Director of Field Marketing, Silverpop
Robert Consoli, Director of Deliverability, Silverpop
July 22, 2010
Loren McDonald, VP Industry Relations, Silverpop
July 8, 2010
Adam Needles, Director, Field Marketing, Silverpop
Chad Butz, Planning Director, Bourne
June 17, 2010
Carlos Carvajal, Sr. Director of Marketing, Baynote
Loren McDonald, VP Industry Relations, Silverpop
Secrets to Successful Lead Scoring
June 10, 2010
Adam Needles, Director, Field Marketing, Silverpop
Joe Moloney, Founder and Principal, Conselltants
The 5 Best Techniques for Recovering Abandoned Shopping Carts with Email and Social Media
May 20, 2010
Charles Nicholls, Founder & Chief Strategy Officer, SeeWhy
Loren McDonald, VP Industry Relations, Silverpop
Next Generation Email: Real-Time Content Testing and Optimization
April 15, 2010
Pieter Wuyts, Account Director, 8Seconds
Loren McDonald, VP Industry Relations, Silverpop









