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If you support a direct sales team, Silverpop Engage B2B can help turn leads into customers. Or with Silverpop Engage, marketers can connect with customers using email as a key part of their messaging mix.
Home > Resources > Webinars > Improving B2B Sales and Marketing Alignment: An Interactive Session With Successful Teams

Improving B2B Sales and Marketing Alignment: An Interactive Session With Successful Teams

What are the challenges and opportunities successful B2B marketing teams have faced in tackling sales and marketing alignment? And what are their secrets to their successes?

This roundtable discussion tackles these issues, focuses on marketers' direct experiences and identifies techniques for finding success.

Presenters:
Adam Needles - Director of Field Marketing, Silverpop
Brian Vass - Vice President of Marketing, The Sant Corporation
Pete Stiles - President, Advantage Design, Inc.

View the recorded Webinar

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