"When is the best time to send your email campaign?" The correct answer to this question is, "When the recipient is most likely to be in his or her inbox." What if you could schedule your mailing and know that it was going to reach each recipient at the precise day and time he or she was most likely to be checking emails? What if results showed that marketers who have done this saw a 30 percent to 100 percent increase in email-generated revenue? This Webinar presents an overview of Silverpop's Send Time Optimization feature and tactics you can use today to begin optimizing your email send time.

Date Webinar Was Held: May 21, 2009
Presenters: Richard Evans and Loren McDonald

View the pre-recorded Webinar.

Below are some additional resources on send time optimization:

• Send Time Optimization brochure (pdf)
• Send Time Optimization - overview and information request
• Best TIme to Send - When Recipients Are in the Inbox - Media Post Email Insider: May 7, 2009