Marketing Best Practices and Marketing Resources | IBM Marketing Cloud
It appears you are using an older version of your browser. This site was developed to be progressive and future-compatible. Please take a minute to upgrade your browser for an optimal experience.
Skip to content

Featured Webinar

7 Mobile Use Cases to Inspire Your Omnichannel Marketing Efforts

Watch

  • 10 Key Marketing Trends for 2016

    Today’s buyers want the right content to fall into place at just the right time, but only 21 percent say the marketing messages they receive are “usually relevant.” So, what can[...]

    Details
  • Few marketers would disagree with the importance of increasing mobile engagement, but it can be easier said than done. The rapidly evolving nature of mobile makes it challenging[...]

    Details
  • Many marketers are trying to better understand the customer journey, but factors such as a lack of data and system integrations, breakdowns in process, misguided focus, and inat[...]

    Details

Resources

    Expert Library

    Take your marketing to the next level with these free resources including eBooks, white papers, webinars and more.

    More

    ROI Calculator

    Want to get more out of your marketing efforts?  Leverage our ROI calculator to see how you could leverage IBM Marketing Cloud to help maximize your marketing effectiveness.

    More

    Events

    From our own Digital Marketing University tour to national events, see where we’ll be next.

    More

  • Jason Brett, Loren McDonald, Silverpop

    From the Blog

    View the Blog
  •  
Close

To give you the best experience, this website uses cookies.

Continuing to use this website means that you consent to our using cookies. You can change your cookie settings in your browser at any time.
Find out more here or by clicking the Cookie Policy link at the bottom of this page.