Engagement Marketing Case Studies

Silverpop is proud to have helped many fine companies with their email marketing needs.

	King Arthur Flour Food company increases email ROI by 150 percent with better targeting
	Bonnier Major publisher increases content relevancy and doubles open and click rates for its newsletters using Silverpop Engage
	S&S Worldwide Online retailer recovers 25 percent of lost sales from abandoned carts using Silverpop Engage Transact
	Kansas City Power & Light KCP&L uses email to communicate with customers in a cost-effective manner and increase enrollment in energy-efficiency programs
	Mint.com Online personal finance service provider uses segmentation and Send Time Optimization to engage customers and increase open and click rates by 200%
	Fabric.com Online retailer increases conversion rates by 40 percent with customer lifecycle marketing campaigns
	Georgia Aquarium World’s largest aquarium uses email to create a loyal customer base and drive online ticket sales with the help of Silverpop’s Strategic Services group
	Santander Consumer USA Fast-growing auto finance company combines e-mail with SMS to optimize customer communications
	East Coast Trains All aboard! Silverpop Engage helps leading international public transport group improve deliverability, quadruple click-through rates and jump-start its social marketing campaign
	Unum Leading benefits provider uses Silverpop Engage Landing Pages to easily and efficiently deliver critical enrollment information to customers.
	The Society of London Theatre Theatre company uses Silverpop Engage to build stronger connections with customers and double average open rates
	E-Marketing Strategies Silverpop’s reporting capabilities help agency prove value
	Fossil Silverpop Engage helps retailer boost marketing revenues threefold
	Golfsmith Silverpop helps sporting goods retailer win big
	HomeGain Silverpop Engage dramatically reduces time to handle complex dynamic content campaign
	Magnets USA Silverpop gets email marketing program on track
	Mazda North American Operations Silverpop Engage puts the “zoom-zoom” in Mazda’s engagement marketing campaigns