Create surveys so you can easily gather customer feedback to help boost relevance—and ROI
Silverpop Engage Survey is a full-featured, easy-to-use survey creation tool that allows you to create and send surveys and track responses in real time. And because it's fully integrated into the Silverpop Engage platform, it gives you the power to gather actionable information that can be immediately leveraged to enhance and increase the relevance of your marketing communications.
Silverpop Engage Survey features include:
- Easy, Intuitive Survey Creation Tools—Unlike other solutions, Silverpop Engage Survey leads you through an easy-to-follow process. You can create surveys customized with single-choice radio buttons, multiple-choice check boxes, free-form text boxes, rating scales, ranking orders and much more. Survey also makes it easy to use branch logic, guiding respondents through different question paths based on their answers to previous questions.
- Customizable Branding—Use a custom survey link that matches your domain (e.g., surveys.yourdomain.com) and create surveys with custom headers and footers. You can also include your logo or other images that will resonate with recipients. Once respondents complete the survey, you can redirect them to the URL of your choice—your home page or a personalized landing page or microsite with documents or product information that complements the survey topic.
- Simple Deployment—Choose where and how you want to survey your customers. You can embed polls within your branded emails, host questions on your Web site, or deploy fully branded, multipage surveys from Silverpop servers.
- Full Integration with Silverpop Engage—Because Survey is fully integrated with the Silverpop Engage solution, you can quickly and easily update mailing lists, respond to actionable data and better segment for improved relevance. You can even create one-to-one surveys. Personalization fields from your database can be inserted into questions and response options to create powerful, personalized questions.
- On-Demand Reporting and Optimization—Use several predefined reports leveraging the powerful reporting engine Silverpop Engage provides. You can easily append respondent information to your Silverpop Engage database, and all response data is fully exportable in multiple formats to share with colleagues.