Easily create personalized landing pages and microsites

Optimized landing pages and microsites can go a long way toward improving results. Silverpop Engage Landing Pages enables marketers of any technical skill level to easily create relevant, personalized landing pages and microsites.

Silverpop Engage Landing Pages features include:

• Easy Creation and Management—Quickly import HTML pages or use the intuitive Web-based editor to create personalized landing pages and microsites from scratch. Without frustrating requirements to use “cookie-cutter” templates or other design restrictions, Silverpop Engage Landing Pages gives you the freedom to create truly custom pages that match your brand and the creative content of your campaigns.

• Integration and Personalization—The key to increasing relevance and boosting conversions is ensuring that your landing pages and microsites tie in seamlessly with your marketing messages. Silverpop's Landing Pages product can call on your Silverpop Engage list data to create personalized landing page content for each visitor arriving from your emails or digital campaigns. That means your recipients can experience the same level of customization contained in your outbound marketing on personalized landing pages and microsites.

• On-Demand Reporting and Behavioral Tracking—Reports for your landing pages or microsites enable you to quickly and easily understand how visitors are interacting with your content. With Silverpop Engage Landing Pages, you can identify visitor actions and quickly, automatically market/remarket to those arriving from email campaigns or paid search and other domains.