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6 Key Marketing Trends for 2013 — and Tips for Succeeding in the Year of the Customer

Is your marketing team equipped to pay attention to customer actions and let buyers be their own personal content guides? The world of marketing can change dramatically in a year, and in 2013 focusing on the customer will be crucial. Download our white paper and get strategies, tactics, videos and worksheets aimed at readying you for the six biggest digital marketing trends of 2013. Learn how to:


  • Tap the powers of "big data" and a unified behavioral database
  • Develop a content marketing strategy for the full buying cycle
  • Weave social throughout the entire user experience
  • Deliver content that's easy to interact with across multiple devices

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