Understand and act on buyer behaviors in real time with IBM Marketing Cloud Universal Behaviors.

Your buyers are more connected than ever and interacting “in the moment” is critical if you want to be able to capture their attention. 

IBM Marketing Cloud’s behavioral marketing technology gives you a stream of real-time behaviors that you can easily understand and instantly integrate into highly relevant individualized campaigns. Begin to automate personalized interactions at scale by using customer data and individual behaviors to inform and drive every interaction in real time.

Watch our video demo and let Joan show you how she was able to turn customer behaviors and marketing action into revenue with IBM Marketing Cloud. Our Demo will also show you how to:

  • Personalize multi-channel, automated interactions, allowing you to be relevant in real-time.
  • Deliver highly personalized experiences through all channels
  • Capture more behaviors from more sources
  • Leverage those behaviors to automate highly personalized interactions at scale
  • Allow marketers to seamlessly integrate with best-in-breed technology solutions

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