Effectively manage and nurture your leads, maximizing your marketing budget with IBM Marketing Cloud.

Automate personalized interactions at scale and deliver meaningful and highly relevant messaging along every step in the customer lifecycle.

Understanding prospect behavior and scoring on that behavior ensures that quality leads make it to your sales team at the right time. As a marketer, we know that you're continually expected to do more with less, so let IBM Marketing Cloud (formerly known as Silverpop) automate your business processes to qualify leads, shorten sales cycles and demonstrate marketing’s impact on revenue.

Watch our video demo and let Wendy teach you how she was able to automate prospect interactions with IBM Marketing Cloud. Our Demo will also share how you can begin to:

  • Personalize multi-channel, automated interactions, allowing you to be relevant in real-time.
  • Deliver highly personalized experiences through all channels
  • Capture more behaviors from more sources
  • Leverage those behaviors to automate highly personalized interactions at scale
  • Allow marketers to seamlessly integrate with best-in-breed technology solutions

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