Email Marketing Services, Marketing Automation, Lead Management Software

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Silverpop Supports Clients When They Need It (Not Just When Headquarters Is Open) —Silverpop recently implemented a new call system from inContact that automatically reroutes calls to geographic areas where live support personnel are available.

NetSuite's SuiteCloud Integrates with Silverpop’s Engage B2B Platform—Offers B2B Marketers More Efficient Messaging and Management

Silverpop Names Director of Field Marketing for Engage B2B—Adam Needles to serve as advocate for B2B marketers and evangelist for Engage B2B platform

Shop.org Annual Summit
September 21-23, 2009
Silverpop will display at the Shop.org Annual Summit at the Mandalay Bay Resort & Casino in Las Vegas, Nev.

MarketingSherpa BtoB Demand Generation Summit
September 24-26, 2009
Silverpop will sponsor and display at the MarketingSherpa BtoB Demand Generation Summit in Waltham, Mass.

Georgia Aquarium
World’s largest aquarium uses email to create a loyal customer base and drive online ticket sales with the help of Silverpop’s Strategic Services group

S&S Worldwide
Online retailer recovers 25 percent of lost sales from abandoned carts using Silverpop Engage Transact

Santander Consumer USA
Fast-growing auto finance company combines e-mail with SMS to optimize customer communications

Spotlight Webinar

“No-Cost” B2B Marketing Tactics That Deliver Leads
This Webinar provides tips and examples of how B2B marketers can increase leads at the top of the funnel through no- or low-cost efforts.

More Webinars

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Consumer Marketers

Grow your customer base, build lasting relationships and increase brand loyalty.

B2B Marketers

Improve efficiency and ROI with automated lead management.

Agencies

Improve client campaign results and deliver the reports that prove your success.

Trade Up

See how Silverpop outperforms other email marketing and lead-management solutions.

Marketing Automation | Lead Management | Lead Nurturing | Email Marketing Solutions | Marketing Best Practices

Engagement Marketing

Silverpop Engagement Marketing Solutions: Build Customers for Life

Develop relationships that build brand loyalty and increase ROI with Silverpop Engagement Marketing Solutions. Discover how Silverpop lets you engage with prospects from their first click and efficiently turn them into lifetime customers.

Email Marketing

Silverpop Engage:
Increase Customer Value with More Relevant Marketing

Silverpop Engage, the industry’s leading enterprise email solution, gives you the deeper customer insight you need to create and automate one-to-one messaging that results in more meaningful relationships with customers – and greater lifetime value.

B2B Lead Management

Silverpop Engage B2B:
Optimize Lead Flow and Drive ROI

Automatically move prospects through the pipeline and transform them into lifetime customers with Silverpop Engage B2B (formerly Vtrenz), recognized by JupiterResearch as offering both the highest overall business value and highest market suitability among vendors in the marketing automation space.

Multi-Channel Messaging

Silverpop Multi-Channel Messaging:
Increase Response by Engaging
Customers on Their Terms

Silverpop Engage makes it easy to integrate and manage email, landing pages, surveys, RSS, SMS, social networks and more to engage with customers and prospects – building brand awareness and increasing response across all touchpoints.

Data Integration

Silverpop Integration:
Access and Use Your Data
to Drive Customer Engagement

Silverpop easily integrates email, Web analytics, CRM systems and databases rich with valuable customer data – so you can create more relevant messaging to increase campaign ROI and customers’ lifetime value.

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