By Riaz Kanani, on 8 May, 2009
Silverpop is hosting its 5th Annual Masterclass event next week for B2B and B2C marketers. The event is aimed at helping marketers boost results and prove their value to the bottom line, which is obviously important to us marketers in today’s environment!
The day is split into two, with a focus on B2B in the [...]
By Riaz Kanani, on 27 April, 2009
Silverpop is going to have plenty of presence at Internet World this week with no less than three people holding sessions at the show as well as our stand at E7087.
Look out for the following sessions from the EMEA team:
Engagement Marketing – anticipation instead of interruption:Discussion of key trends that are greatly affecting the [...]
By Riaz Kanani, on 20 April, 2009
I was fortunate to be part of a debate for the 6th IDM B2B Marketing Conference looking at how companies can “survive and thrive in turbulent times”. The day was jam packed with more than 150 people attending and the conversations seemed to be really upbeat and positive which was great given the turmoil in [...]