Comments on: Why Email Marketers Love the "Unsubscribe" Button http://www.silverpop.com/blogs/email-marketing/why-email-marke.html Email.Marketing.Automation. Sat, 11 Feb 2012 08:29:49 +0000 hourly 1 http://wordpress.org/?v=3.1.3 By: dean collins http://www.silverpop.com/blogs/email-marketing/why-email-marke.html/comment-page-1#comment-347 dean collins Thu, 21 Sep 2006 20:14:09 +0000 http://silverpopweb01.beacontec.com/blogs/email-marketing-new/uncategorized/why-email-marke.html#comment-347 <p>I dont get it, whats the difference between an unsubscribe link in the email itself and an unsubscribe button on the email clients?</p> <p>Why should the email clients need to change?</p> <p>I read your newsletter/blog often and agree with a lot of what you say however I think you are giving users to much credit, if the couldn't be bothered to hit the unsubscribe link in the body of the email then having a button next to the spam button on hotmail wont matter.</p> <p>They'll click what they like and you will still be flagged.</p> <p>I think the more important issue will always be delivery interesting relevant content and dont be annoying - always makes happy readers.</p> <p><br /> Cheers,<br /> Dean</p> I dont get it, whats the difference between an unsubscribe link in the email itself and an unsubscribe button on the email clients?

Why should the email clients need to change?

I read your newsletter/blog often and agree with a lot of what you say however I think you are giving users to much credit, if the couldn’t be bothered to hit the unsubscribe link in the body of the email then having a button next to the spam button on hotmail wont matter.

They’ll click what they like and you will still be flagged.

I think the more important issue will always be delivery interesting relevant content and dont be annoying – always makes happy readers.

Cheers,

Dean

]]> By: Nicholas Duddy http://www.silverpop.com/blogs/email-marketing/why-email-marke.html/comment-page-1#comment-346 Nicholas Duddy Sun, 03 Sep 2006 17:13:05 +0000 http://silverpopweb01.beacontec.com/blogs/email-marketing-new/uncategorized/why-email-marke.html#comment-346 <p>I can not wait until we get unsubscribe buttons up and running in mail clients! I was talking to someone at cheetahmail and they are also pretty excited about the prospect of having this function built into mail clients. Though I am supprised that it is microsoft that has taken the first step, I feel that hotmail is quite slow off the mark for changes.</p> <p>Nick</p> I can not wait until we get unsubscribe buttons up and running in mail clients! I was talking to someone at cheetahmail and they are also pretty excited about the prospect of having this function built into mail clients. Though I am supprised that it is microsoft that has taken the first step, I feel that hotmail is quite slow off the mark for changes.

Nick

]]> By: sean http://www.silverpop.com/blogs/email-marketing/why-email-marke.html/comment-page-1#comment-345 sean Wed, 30 Aug 2006 13:49:19 +0000 http://silverpopweb01.beacontec.com/blogs/email-marketing-new/uncategorized/why-email-marke.html#comment-345 <p>This is great news. As a client of yours I am happy to know you are working with this. I would imagine that your teams are already building reporting features to be ready when the email readers click unsubscribe on Vista systems. Keep up the good work!</p> This is great news. As a client of yours I am happy to know you are working with this. I would imagine that your teams are already building reporting features to be ready when the email readers click unsubscribe on Vista systems. Keep up the good work!

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