Silverpop - Robust Partnerships=Customer Value
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Robust Partnerships=Customer Value

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by: Will Schnabel (@wschnabel)
12 January 2011

Silverpop is dedicated to our customers' success, and a strong foundation of best-in-class partnerships is key to ensuring they exceed their goals. We believe in empowering marketers to do what they do best. So, we provide them with comprehensive tools and techniques necessary to reach each and every customer and prospect with the right message at the right time--and we do it in a way that actually makes their lives easier. By offering an open platform that easily integrates with a multitude of complementary technologies, we help marketers more effectively use the information and resources they already have. And by doing so, we help them drive revenue, build customer loyalty and operate more efficiently.

Silverpop is pleased to call some of the industry's most successful companies our partners, including leading CRM, Web analytics, and related service providers such as, Coremetrics,  Omniture, Nedstat, Bazaarvoice, and SeeWhy. We also work closely with incredibly sharp strategic consulting firms such as Acquire B2B, The Annuitas Group, Conselltants, Whereoware, Left Brain Marketing, Digital Day Creative Group, Arc Worldwide, Base One and Strateco to name just a few. And in addition to relationships with our existing partners, we continue to engage in dialogues with customers, industry leaders and those on the front lines of email marketing and marketing automation to identify organizations with products and services that would help further strengthen our customers’ programs.

In the coming months we anticipate adding even more great partners to our expanding ecosystem and have increased resources internally to help foster this growth.  In the meantime, we want to thank our stellar line-up of strategic partners who helped us wrap up our  critically acclaimed B2B Marketing University events for 2010. With their help, we provided important insight to eager audiences of B2B marketers around the country, marketers who are looking to provide more and stronger leads to their sales teams and to nurture them toward purchase.  Thanks to all our partners and congratulations on helping advance the knowledge and understanding of successful B2B marketing principles that provide relevance and drive revenue!  We look forward to even greater success in the months and years to come.




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