Comments for Email Marketing Strategy

Comment on Will Microsoft Bombshell Change Email Marketing? by Trudie Kempker

Trudie Kempker — Fri, 05 Mar 2010 08:46:35 +0000

Thanks for sharing such an topical article with all of us. I’ve bookmarked your blog will come back for a re-read again. Keep up the good work.

Comment on Individual Recipient Send Timing by Marylyn Ruehling

Marylyn Ruehling — Fri, 05 Mar 2010 08:46:07 +0000

Many thanks for sharing such an insightful article with all of us. I’ve bookmarked your blog will come back for a re-read again. Keep up the good work.

Comment on Emailers Not Targeted in New FTC Report on Behavioral Advertising by Consumer Health Information

Consumer Health Information — Wed, 03 Mar 2010 10:42:16 +0000

How will the measures be applied to health departments that are being reviewed for accreditation? Will there be equal weighting for all measures? Will health departments need to meet all of the measures in all of the domains? The application of the measures and how they might be weighted will be tested during the beta test. The beta test will look at various scales, scoring and weighting schemes. Health departments will not have to meet 100 percent of the measures. They will however, be expected to meet minimum thresholds that will be established at the domain level.

Comment on To Video or Not to Video; That is the Question by Gladys Ferries

Gladys Ferries — Mon, 01 Mar 2010 09:22:56 +0000

Wow, this post really had me thinking about this in ways I had not done before. Just wanted to say thanks for touching on this issue in such a articulate way.

Comment on Marketing: A Smart Way to Tell Any Story Better by Kati

Kati — Fri, 19 Feb 2010 11:33:09 +0000

Thanks for this. It is indeed sad that there are still so many individuals and organisations who view marketing the way you described. But, of course, this is how some ‘marketers’ approach the dicipline. It is so good read an article like yours which identifies that marketing is so much more about storytelling than hard selling. Saying that, telling a story well requires much more skill than the hard sell approach, but also is ultimately much more satisfying.

Comment on Nussey’s Take on the iPad by Paul McKeon

Paul McKeon — Wed, 17 Feb 2010 22:26:58 +0000

Bill, I thought this Tech Crunch article was a great share. Chock full of data-backed insights.

Comment on Shopping Cart Abandon: How Long Should You Wait? by Jane@ Lebron James Jerseys

Jane@ Lebron James Jerseys — Sun, 07 Feb 2010 08:47:06 +0000

Excuse me I was hoping, do you mind telling me where you found layout from?

Comment on Why I Love A/B Page Testing and Optimization by 5 Top Email Marketing Tactics for 2010 | How to Make Money Online

5 Top Email Marketing Tactics for 2010 | How to Make Money Online — Mon, 01 Feb 2010 14:13:25 +0000

[...] a recent post on Email Marketing Strategy Blog from Silverpop, CEO Bill Nussey suggests that advanced A/B testing and optimization can easily [...]

Comment on Why I Love A/B Page Testing and Optimization by 5 Top Email Marketing Tactics for 2010

5 Top Email Marketing Tactics for 2010 — Thu, 28 Jan 2010 23:26:32 +0000

[...] a recent post on Email Marketing Strategy Blog from Silverpop, CEO Bill Nussey suggests that advanced A/B testing and optimization can easily [...]

Comment on Why I Love A/B Page Testing and Optimization by Email Marketing Tactics | Brainless Web

Email Marketing Tactics | Brainless Web — Thu, 28 Jan 2010 17:55:43 +0000

[...] a recent post on Email Marketing Strategy Blog from Silverpop, CEO Bill Nussey suggests that advanced A/B testing and optimization can easily [...]