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Lauren Schuler Have you been contemplating incorporating video into your email marketing program, but were confused by all of the technical aspects, or whether it even made sense for your company? I’ve personally experienced the struggles and challenges incorporating video into email introduces, but found our recent Webinar with LiveClicker helped answer a number of questions. Email marketers [...] I recognize it’s a fairly trivial comparison, but if you think about it, there are many similarities between socks and emails. For starters, socks are always getting lost. It seems like every time you turn around, another sock has decided to go AWOL on you. The same can be true for emails. Consumers are bombarded with [...] Tags: Best Practices, customer satisfaction, Email, email best practices, Email Marketing, email marketing best practices
Category: Marketing Automation One comment Share and Enjoy I recently joined Silverpop’s field marketing team and am focused on consumer marketing and email marketing best practices If there’s one thing we as marketers we can all agree on, it’s that email marketing is a fast-paced industry where a new trend seems to emerge every time you turnaround. Therefore, I’ll be updating a regular post [...] |
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