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A Great Article on Building RSS into Your Marketing Plan ...

Bill Nussey, Silverpop
by: Bill Nussey (@bnussey)
14 November 2005

If you are considering stepping into the world of RSS, "Unleash the Marketing & Publishing Power of RSS" author Rok Hrastnik has written a great, seven-step article for MarketingProfs:

One of the steps I recommend most highly, yet consistently see marketers avoiding, is step number one: start using RSS yourself. It couldn't be easier, and it will give you a much better idea of how this new technology works.




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