Google’s new service, Latitude, zeroes in on the geographic location of mobile phones to let friends know where you are. Privacy advocates question whether consumers will be comfortable having their locations [...]
|
||||
|
Tags: Google, mobile, privacy, SMS
Category: Engagement Marketing, Mobile Marketing, Social Marketing, The Future of Marketing 2 comments Share and Enjoy This doesn’t really apply to what we all do, but I found this recent article appearing in The New York Times very interesting, and demonstrative of the fundamental shifts taking place in how people communicate. According to the story, the once-indispensable tool for busy offices and households, voicemail, appears to be going the way of the [...] Tags: SMS
Category: Misc, Mobile Marketing, Social Marketing, The Future of Marketing Leave a comment Share and Enjoy With the rise of Web 2.0 and online social networking, an exciting new age in marketing has arrived in which interacting and building relationships with customers is key to delivering unprecedented return on investment. For a brief introduction, and advice on adjusting your marketing approach in this new era of engagement, check out my recent [...] |
||||
|
Copyright © 2010 Silverpop - All Rights Reserved. |
||||
