Silverpop offers more than 25 pre-defined reports that enhance email database management and give you fast access to the data that marketers want most for their e-marketing plan. Here's just a sampling of reports that can provide new perspective on your email strategy:

Turn Mailing Data Into Marketing Intelligence

Email Database Management - Mailing Report
Getting an overall view of your mailing couldn't be easier. The mailing report arranges your data in one, easy-to-read report showing how many people you sent to--with seed list and inbox monitoring data broken down separately. In addition, you get data on bounces, opens, clicks, forwards, subscribes and unsubscribes. You can even drill down to the recipient level for individual details. With a single click, you can examine responses over time, including click-through data link by link for sophisticated email database management.

Visual Click-Through Performance Report
This report, exclusive to Silverpop, gives you a visual representation of your email click-though performance. Color-coded performance data is superimposed on an image of the actual email creative to indicate which links performed best relative to the overall mailing. This gives you unique insight into the performance of your creative design and email strategy.

Top Domains Reporting
You can view any mailing's domain-specific performance or delivery data, and break down statistics for the top domains. This real-time report gives you an unprecedented view into precisely how your messages are being delivered to the major ISPs and large corporate recipients.

Aggregate and Compare Across Mailings
Silverpop can combine the results of multiple mailings into a single report or compare results across a series of mailings to provide important insights into your e-marketing plan. Combining results allows you to assess the performance of a series or set of related mailings, and helps you to understand overall value. Comparing results of a series of mailings allows you to identify trends and anomalies over time.