API Set

Using our XML API set, Silverpop can create any automation or integration solution you need to accomplish your business objectives. The public XML API interface defines standard XML requests and responses for the following functionality:

Session Management

  • Login
  • Logout

Mailing Management

  • Send Mailing
  • Forward to Friend

List Management

  • List Import
  • Add Recipient
  • Update Recipient
  • Opt Out Recipient
  • Select Recipient
  • Get Job Status
  • Delete Job

Metrics Management

  • List Recipient Mailings
  • Mailing Tracking Export

Additionally, many clients employ periodic automated imports/exports and FTP transfer in association with complementary procedures at Silverpop to accomplish batch integration with external systems.


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