Transform the customer experience with a behavior-based platform that captures data from any source to inform and drive interactions in real time.
Automate personalized interactions at scale and deliver meaningful and highly relevant messaging along every step in the customer lifecycle.
Send incredibly personal, relevant and timely messaging that incorporate customers’ preferences and recent behaviors.
Leverage the strengths of our digital marketing, product and technology experts.
As needed or on a full-time basis, we're here to step in when you need another pair of hands.
Achieve quicker results with application development, systems integration and custom product extensions.
Our customers' success is our top priority, from support and training to deliverability, we're here to help.
Silverpop is trusted by more than 5,000 brands globally, learn about our clients and their successes.
“Marketing Automation has allowed us to be very personal in terms of the message we send to our customers. Click through rates on some of our automated programs has tripled what we are used to seeing with traditional campaigns and our conversion rates are a lot higher.”
Kristin LucidoTexas Instruments
Extend the value of the Silverpop product suite through our extensive network of partners.
SugarCRM enables businesses to create extraordinary customer relationships with the most innovative, flexible and affordable CRM solution in the market.
Free resources for marketers that are looking to take their campaigns to the next level.
See how you could leverage Silverpop to help drive efficiencies, revenue and prove ROI.
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Check out our latest news coverage from around the globe as well as recent company annoucements.
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Building Trust Critical as Consumers Admit to Repeatedly Opening Correspondence from Just Five Brands
Superb Behaviour-Driven Marketing Campaigns Recognised at Amplify EMEA 2014
Report Emphasizes Opportunities for Marketers to Enhance Their Email Marketing Programs
Customer Engagement Solutions Featured at IBM Smarter Commerce Global Summit 2014
Whereoware, AgilOne, Big Scary Cranium, LSC Digital and Hitachi Solutions Honored for Helping Silverpop Customers Achieve Digital Marketing Success
Record Q1 Growth, Increased Customer Sophistication and Award Winning Campaigns Celebrated at Amplify 2014
Advanced B2B and B2C Capabilities Bolster IBM’s Global Leadership Position In Cloud-Based Marketing Automation and Customer Engagement Solutions
Independent Study Finds 57 Percent of UK Marketers are Transitioning to Behavioural Marketing
New Solutions Track Engagement and Drive Revenue throughout the Customer Lifecycle
Product Launch Follows Record-Breaking Year of Revenue Growth for CoreMotives
Thought Leaders and Industry Experts Headline Global, Multi-City Road Show
Company Cited for Strong Email Development, Testing, Delivery and Multichannel Engagement Capabilities
Company Turns Mobile Apps into Marketing Channels, Giving Marketers Ability to Access App Behaviors and Deliver Personalized Mobile Experiences
Dreamforce, the world’s largest vendor technology event, invites attendees to connect with customers, partners and employees in entirely new ways
Revenue Analytics Easily Delivers Intuitive ROI Analysis
Now Marketers can Deliver a Personal Experience to Each and Every Customer by Seamlessly Displaying Individualized Content on the Website
Company Recognized as a Long Standing Market Leader with Excellent Vendor Credentials
Silverpop Selected to Provide Multichannel Marketing Automation Solution for Australia’s Largest Marketing and Advertising Association
Company Listed as a Champion for Second Year and is Recognized for Best Overall Value
Independent Study Finds Only 45 Percent are Effectively Capturing Customer Behavioral Data on Average
Event Highlighted by Thought Leadership, Networking and Client and Partner Awards
Third Annual Pop Star Awards Recognize Customers Using Technology to Drive Superior Results
EPiServer, Maritz Loyalty Marketing and Whereoware Recognized for Helping Silverpop Customers Achieve Marketing Success
Launch Unveiled at Amplify 2013 Customer Conference
Integration with Litmus Allows Marketers to Deliver Targeted Content Based on Mobile Behavior
Reseller Partner Success and EU Data Center Launch Underscores Company’s Commitment to Marketers Around the Globe
Marketing Automation Company Offers Versatility, New Features, and Ease of Use
Company Ranked among the Best Places to Work in Atlanta by the Atlanta Journal-Constitution Based on Employee Survey
Funds Allow Silverpop to Continue Rapid Growth
Company Partners with EPiServer to Provide Customized Site Experience for Each Visitor
Report Shares Insight into Top Performers, and Provides Industry and Geographic Breakdowns to Help Marketers Improve Results
Growth Showcases Silverpop’s Commitment to Microsoft Dynamics CRM Marketers
Company Increases Behavioral Data Touchpoints across Multiple Channels with Innovative Offering
Thought Leaders and Industry Experts Lead 15-City, Educational Road Show
Partnership breaks down barriers in digital marketing ecosystem
Company’s 2012 New Business Growth 40 Percent Greater than Previous Year, with 60 Percent of New Customers Specifically Looking to Drive Revenue by Focusing on Buyer Behavior
Digital Marketing Technology Provider Announces Winners of First Crawl, Walk, Run Programs Competition
Tech Marketing Awards Honor Individual Excellence and Achievements that have Significantly Impacted a Company’s Overall Success
Interactive Guide Offers Tips for Succeeding in the Year of the Customer
Company’s Record Performance Highlights Marketers’ Increasing Desire to Automate Campaigns Based on Buyer Behavior
Company Brings Behavior-Based Marketing Automation to Latin America
Digital Marketing Technology Provider Helps Customers Focus on Buyer Behavior to Increase Engagement Levels and Drive Revenue
Strategic Partnership with Janrain Gives Silverpop Customers Clear Advantage
Recognized Sales Leader to Spearhead U.S. Sales for Rapidly Growing Digital Marketing Technology Provider
Marketers Demanding Tools that Unify Multiple Channels and Incorporate Behaviors to Deliver Individualized, Automated Campaigns
Dreamforce, the world’s largest cloud computing event, invites attendees to experience the social enterprise
Nonprofit Selects CoreMotives for Ability to Execute Campaigns from within Microsoft Dynamics CRM
Digital Marketing Provider Encourages Marketers to Test Their Knowledge of Top Athletes Turned Marketing Superstars
Analysis Reveals How Each Candidate is using the Digital Marketing Channel to Bolster Campaign Efforts
Report Highlights Metrics of Top Performers to Help Marketers Strive for Impressive Results
Digital Marketing Provider Recognized for Creating Technology Innovations for the Global Silicon Valley
With CoreMotives Offering and Integration with Engage Platform, Silverpop Provides the Most Comprehensive Set of Marketing Tools Supporting Microsoft Dynamics CRM
Event Highlighted by Partner and Client Awards and Record Attendance
Company Recognized for Leadership in Adoption of Security and Privacy Best Practices
Company Ranked as a Champion and Receives the Value and Trend Setter Awards
White Paper Addresses How Marketers Should Rethink Their Approach to Marketing Automation
Event Marked by Record Attendance, Partner and Client Awards, the Unveiling of a New Silverpop Logo and a Private Performance by Blues Traveler
AcquireB2B, Agilone and Gravity Point Awarded for Bringing Success to Silverpop Customers
New Social Pull Tool Provides Simple Form Creation and “Like-Gating” Capabilities
Company Experiences Aggressive Growth and a Strategic Acquisition in Q1 2012
Company Ranked among the Best Places to Work in Atlanta by the Atlanta Journal-Constitution as Part of its Annual Employee Survey
Award Presented during Adobe Digital Marketing Summit Recognizes Silverpop’s Commitment to Technical Innovation and Sales and Marketing Execution
Merger Will Give Silverpop Market Leading Position within the Rapidly Growing Microsoft Dynamics CRM Marketplace
New Features Include Sweepstakes Offering and Enhancements to Pre-existing Loyalty Programs, Local Offers and Twitter Messaging
Popular Marketing Roadshow Helps Marketers Increase Conversions and Drive Revenue by Reaching Customers and Prospects on Their Terms
Company brings highly relevant, targeted marketing capabilities to South African marketers
Product Advisory Services Give Clients the Freedom to Create their Own Path to Success
SilverLining Network Connects Customers with more than 40 Technology, Consulting and Agency Partners
More than 100 Silverpop Customers now Formally Certified on Silverpop Engage
Campaign Offers Marketers the Chance to Win Prizes While Silverpop Will Make Donations on their Behalf to charity: water
Silverpop Veteran and Industry Expert to Manage International Growth Strategy, Execution and Financial Performance
Interior Design Retailer Builds Brand Loyalty through Personalized Email Marketing
Addition of PlacePunch Brings Check-In Centered Offerings to Silverpop’s Social Connect Strategy
Implementation Highlights Silverpop’s Ongoing Commitment to Data Security.
Latest Addition to Social Connect Strategy Allows Posting of Marketing Messages to Social Networks in Conjunction with Email Sends
Seven-city Roadshow Focused on Helping Marketers Reach Out and Influence
Launch of Pop-In application simplifies data collection while iPhone app provides 24/7 access to campaign analysis
Company’s Social Connect Offerings Enhanced through Strategic Partnership with Janrain
Organization Among many Silverpop Customers Benefitting from Sending Emails at the Right Time
Industry’s largest cloud computing event will detail the shift to mobile, social and open cloud computing that is driving business success
Leading health and beauty manufacturer to strengthen customer relationships through relevant and highly targeted email marketing
New Tool Quickly Connects Campaign Data with Excel Spreadsheets, Eliminating Reporting and Data Analysis Hassles for Busy Marketers
Research Finds Companies’ Email Databases Significantly Larger than their Facebook Likes and Twitter Followers
Adobe, Whereoware and Conselltants Honored for their Outstanding Impact on Silverpop Customer Success
Company’s Unique Delivery of a Combined Email Marketing and Marketing Automation Solution Highlighted
Record Attendance, Marquee Keynote Speakers and Donation to charity: waterMark Annual Event
Integrating Email, Social, Mobile and Local More Important than Ever
New Tools Help Marketers Build Stronger Customer and Prospect Relationships
Marketing Technology Provider Announces Platinum Sponsorship of SiriusDecisions Summit 2011
Launch of Snooze Feature Underscores the Importance of Minimizing List Churn
Premier Conference Focuses on Creating Smarter, More Effective Marketing Campaigns
Marketing Technology Leader to Share Thought Leadership as a Gold Sponsor
Marketing Veteran to Spearhead Company’s Aggressive Growth and Market Leadership Plans
Flagship Award Presented during Email Evolution Conference in Miami
Recognized for creating new opportunities in digital media technology
New Silverpop survey explores retailers’ increasing adoption of behavior-driven triggered messages
Newlin Recognized for Nine Years of Unparalleled Contributions and Leadership
Viewing Lead Alerts in Real Time Helps Sales Teams Quickly and Efficiently Drive Revenue
Marketing Technology Provider Helps Clients Cut through the Noise and More Closely Connect with Customers and Prospects
Company brings customers and expert staff together to explore the future of email marketing and marketing automation
Company’s Commitment to Customer Value Leads to More Robust Partnerships
World's fifth largest airline to strengthen relationships with customers in the United Kingdom and Ireland
Meetings generate product discussions and inspire best practices
Drag-and-drop Web forms tool helps Purchasing Power focus on the big picture
As more marketers around the world embrace email’s effectiveness and high return on investment, retailers must now add inbox clutter to their list of challenges in driving revenue.
Silverpop study finds marketers fighting inbox clutter with relevancy and personalisation
Clients share best practices, make product recommendations, give kudos and more
On-demand marketing solution provider’s growing client roster spans numerous industries
Silverpop study compares Australian retail marketing strategies with U.S. peers
Largest ever Client Summit features keynoters Tony Hsieh and Charlene Li
Silverpop® survey finds B2B focusing on building customer rolls; B2C on building customer loyalty
Silverpop® survey of more than 1,800 marketers uncovers best tactics
New educational series to help marketers embrace the power of the customer
Silverpop has been recognized by business media outlet AlwaysOn as one of the 'OnDemand Top 100' winners.
Silverpop’s Engage 8 powers sophisticated email marketing automation and lead management tools
Success of B2B marketing automation solution and innovative email marketing features propel company’s momentum
Follett Software Company has achieved more than 8,000 percent ROI on a successful marketing campaign powered by Silverpop. The campaign was so successful that they received a gold award at MarketingSherpa’s 5th Annual Email Marketing Awards.
Customers can improve ROI by optimizing Web site performance,improving visibility and increasing conversions
Silverpop is continuing its B2B Marketing University series in a number of cities across the U.S in 2010. The series kicks off in Washington, D.C. on Wednesday, March 3. These B2B marketing conferences are half-day events that are free to attendees.
Customers express delight with the company’s client services, training and thought capital
Silverpop helps savvy marketers reach price-conscious travelers
A study conducted by Forrester Consulting on behalf of Silverpop found that B2B marketers who develop consistent, repeatable processes and invest carefully in automation achieve stronger, more qualified sales pipelines.
Silverpop’s highly popular monthly Webinar series delivers innovative tactics and advice
Over 400 companies world-wide vied for prestigious “Innovation Award”
Silverpop receives top scores for its product road map and strength of its management team
Silverpop survey finds 88 percent of email marketing budgets to increase or stay the same in 2010
Silverpop study finds more emails being sent to more people as open and click rates held steady
Vice president of support services receives award
Silverpop selected due to its ability to support multi-channel communications
New Silverpop-sponsored report by Raab Associates offers insights
Email marketing and marketing automation provider celebrates 10th anniversary
Silverpop offers client services, training and strategic counseling to support stronger campaigns
Company has experienced significant client and employee growth during the past year, requiring extensive expansion of its facilities throughout the United States and Europe
Silverpop one of 15 award recipients selected from 46 suppliers nominated by American Honda associates nationwide
In the latest report from Forrester Research, Vice President and Principal Analyst Laura Ramos identifies Silverpop as a leading marketing automation solution.
Benchmark Study Sheds Light on What Currently Drives Sharing Activity
Engagement marketing provider helps gaming sites more closely connect with their players
Engage B2B™ marketing automation solution boosts customer loyalty and value
Real Time Content Feature Creates More Individualized Customer Experience
Submitter of the most complicated campaign-flow diagram wins new GPS navigation device
Seminar series to provide B2B marketers with leading insights and proven strategies for building marketing programs that have bottom-line results
Extensive three-month process determined results of Awards
Silverpop's latest survey reveals B2B marketers' lead management concerns and goals
Partnership offers lead management consultation services to Silverpop Engage B2B clients
Segmented lead-nurturing program affords prospect engagement that generates results
Engagement marketing solution’s innovative features attract diverse mix of companies
Marketing automation platform seamlessly scores and nurtures sales leads
Silverpop Engage email marketing solution helps increase conversions by 43 percent
Silverpop, along with its advertising agency Stein Rogan + Partners, received first place in the Web site Design category and was also recognized for Brand Design.
Shopping cart abandonment program boosts S&S Worldwide sales
Silverpop recently implemented a new call system from inContact that automatically reroutes calls to geographic areas where live support personnel are available.
Offers B2B Marketers More Efficient Messaging and Management
Adam Needles to serve as advocate for B2B marketers and evangelist for Engage B2B platform
Company to help Australian marketers engage more effectively with their customers
Recession pushes increases in email frequency but gives customers fewer options
Silverpop promotes Clara Hoban to vice president of support services and adds Kelly Thompson as vice president of production operations.
Graphical user interface makes creating complex lead-management campaigns a snap
Leader in home automation products to more closely align its customer dialogue with preferences and buying habits
Silverpop has partnered with The Curious Group to offer copy, graphics and design consulting services to clients using its Engage and Engage B2B platforms
Company expands European presence through new office in Munich
Hundreds Attend Seventh Annual Event
Launch of groundbreaking Send Time Optimization feature solves decade-old marketing dilemma of best time to send email
Country’s best-selling candle brand needed powerful platform to engage with customers
Silverpop Landing Pages triple click-through rates for Unum Group
Silverpop Engage B2B (formerly Vtrenz) closes the gap between marketing and sales
Silverpop Engage B2B Marketing Automation solution improves work processes for WorkForce Software.
TMG, the largest media group in the Netherlands, received the gold award for "Best B2C Email Newsletter for Marketing Purposes" at MarketingSherpa’s annual Email Summit
Silverpop Engage B2B was chosen as a CODiE Awards finalist out of more than 850 companies
Silverpop rolls out its new brand Web site that features resources outlining how B2B and B2C marketers can more fully engage with customers and prospects.
Lead management strategies, tactics and worksheets to win business and drive revenue
McDonald will serve as vice president of industry relations
Silverpop is highly rated by independent research firm for overall business value and market suitability
Sitebrand partners with Silverpop to enhance their email product offering to online marketers
Bauer Media Has Appointed Silverpop to Implement Its CRM Programmarketers
The European Founders Fund purchased common stock from Silverpop
Nussey named as one of the 25
Announces new feature that posts emails to social network sites and measures results
Silverpop study reveals online lead management practices
Silverpop and Coremetrics Integration Delivers Revenue-Generating Reminder Emails
SkyEurope partnered with email service provider Silverpop to incorporate customer insights from its two-million-strong email marketing database
Industries as diverse as consulting, healthcare and high-tech recognize the need for lead management solutions
Easy-to access measurement tools provide insight into marketing activities
Enables Silverpop to offer strategic process consulting services to clients using its Vtrenz lead management solution
Voigt formerly served as director of product marketing
The report includes profiles of America's 500 largest retail Web sites ranked by annual sales.
Silverpop leads Email Intensive workshop at the annual ACCM conference
SaaS-based offerings enable customers to increase the impact and quality of email marketing
Silverpop's sixth annual conference focused on engaging with customers in a Web 2.0 environment
Advanced technology helps ensure that leads sent to sales are qualified
Caps off fourth consecutive year of record-breaking revenue and profits
Suhm now senior vice president of engineering and product operations
Four Years in a Row by International Analyst Firm
O'Gorman now serves as senior vice president of marketing and product strategy
International publishing group selects Silverpop to reach out to their ten million registered users
For Automated, Relevant and Targeted Email Messages
Allows customers and prospects of custom food retail fixtures to self segment to receive relevant information
Studies show the difficulty of measuring the ultimate impact of marketing programs
Silverpop among the first ESPs to provide support for the LIVEmail 2.0 interface
Nussey calls on marketers to implement simple tactics to unlock the value of customer relationships.
Named to Deloitte's Technology Fast 50 Program
Silverpop releases findings of its "2007 Retail Email Marketing Study"
New JupiterResearch survey finds growing lists uphill battle for marketers
New Silverpop study finds lack of strong post-click marketing
David Gitow, Chief Marketing Officer for Barnes & Noble, has joined the Silverpop Board of Directors.
Becomes only email service provider offering integrated solutions for all stages of lifecycle marketing campaigns
Email service provider Silverpop powers campaign
CFO McCormick and VP Newlin Receive Promotions
Application powers highly personalized, real-time auto-response email
New Silverpop study finds most companies fail to maximize channel’s revenue-boosting power
Silverpop recognized as Accredited Application partner with Omniture
New survey identifies key concerns for email marketers
Interactive Marketer Benefits From Silverpop Capabilities
High analyst score and strong financial growth solidifies company’s market-leader position
Findings identify creative elements that boost click rates
Silverpop's Strategy VP Elaine O'Gorman Addresses the eMA Conference
Companies interested in growing international email marketing lists will find tactics that prove highly successful in one country don't necessarily work in another.
Bill Nussey, CEO of Silverpop, will moderate the session “Merging Web Analytics with Email Marketing Metrics to Increase Performance” at ad:tech Chicago. Attendees will learn the benefits, strategies and tactics of integrating customer data.
Bill Nussey ranked top in email category in BtoB magazine’s “Who’s Who” special edition
Study findings announced at ACCM
Attendees at Silverpop’s Digital Marketer Conference told greater effort needed for improved results
Silverpop’s O'Gorman Presents at DMA's DMB Conference
Silverpop study finds retailers can do more to continue the relationship
Announces partnerships with Coremetrics, Omniture, WebSideStory and WebTrends
Former DoubleClick and IBM Executives Join Board
Silverpop adds power to sports retailer's campaigns
Develops first commercial-grade solution for individualized RSS content creation and distribution
Ranked as offering highest value in two industry categories
Findings indicate some retailers are implementing less than optimal campaign practices.
Silverpop Releases Phase II of "2005 Retail Email Marketing Study"
Analysis of 175 companies' email programs reveals simple changes can make big impact
Silverpop and eMarketer Provide Insights
Salesforce.com Integration Improves CRM Messaging and Management
Silverpop reviews emails of 175 companies
Silverpop's Third Annual Customer Conference draws top marketers from across the country
Silverpop acquires Digital Oxygen and Teams up with London-based Marketing Experts
Well-known mapping company selects Silverpop to expand its email marketing program
Georgia Companies Team-Up to Serve Georgians
Silverpop Opens London Office to Better Serve United Kingdom Customers and Enhance European Presence
Technology Association of Georgia Recognizes Silverpop for Innovation
Leading Interactive Marketing & Technology Company Selects Silverpop
Silverpop CEO is the Recipient of the Atlanta Interactive Marketing Association's Marketer of the Year Award
Bill Nussey is the Recipient of the Marketing Technology and Internet Council 2004 Award of Excellence
Silverpop Announces SafeSenderSM, A New Suite of Features Designed to Ensure 100% CAN-SPAM Compliance
JupiterResearch report ranks Silverpop as a leading e-mail service provider
Members of the Email Service Provider Coalition Attend Summit
Recent report selects Silverpop as one of the leading email marketing providers
Latest Product Release Brings Marketers In-Depth Reporting Capabilities, Dynamic Content and More
Digital Marketer Conference brings together clients for industry discussion forums and best practices
Silverpop Leads Industry with Implementation of SPF for its Customers
Silverpop Provides E-mail Marketing Software, Services and Integration to British Sky Broadcasting
New VP of Strategy Joins Silverpop, Bringing Clients Valuable Experience and Insight
Automated Suppression Capabilities and Resources Prepare Marketers
New whitepaper outlines deliverability challenges and recommendations
Growth in client base, geographic presence and revenue
Association for Interactive Marketing's Council for Responsible E-mail Issues "E-mail Delivery Best Practices" for Marketers and List Owners
KnowledgeStorm will use Silverpop Dynamic Messaging to increase e-mail communications
Recent report selects Silverpop as one of the leading e-mail marketing providers
New Product Releases and Avalon Acquisition Broaden Capabilities
Silverpop Launches New Webinar Series on E-mail Marketing Best Practices
Silverpop attracts industry heavyweights to drive sales and production
Silverpop Significantly Expands with Acquisition of Avalon Assets
Digital Marketer Conference presented clients with industry insight and trend information from expert sources
The Bombay Company, Air New Zealand, Marcel Dekker Incorporated, and Mercury Interactive contract Silverpop to provide complete email solutions
Silverpop launches new capabilities along with latest release of Silverpop Dynamic Messaging
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